Mike Joyce moved to New York City’s East Village in 1994. Two years later he founded Stereotype Design, a one-man studio specializing in wide-ranging projects for the entertainment industry. Mike’s clients include Sony Music, Universal Music Group, Warner Music Group, Astralwerks, Virgin Records, Capitol Records, Rhino Records, Blue Note Records, Motown, MTV, Viacom, HBO, Hachette Audio, EMI, 20th Century Fox, VH1, and many others.
He has designed album packaging for established artists including Iggy Pop, Katy Perry, The Cars, Fall Out Boy, Thirty Seconds to Mars, Natalie Merchant, The Lemonheads, Willie Nelson, Morphine, The Replacements, Miles Davis, Richard Hell & The Voidoids, Heart, The Runaways, Sevendust, Foo Fighters, Barenaked Ladies, Cursive, David Sedaris, New York Dolls, Blue Man Group, Vampire Weekend, and Aretha Franklin. He has created logos and posters for a wide variety of artists including The Strokes, Madonna, Eminem, The Stooges, The All American Rejects, Gorillaz, Raphael Saadiq, AFI, Jesse Malin, Lorde, Placebo, Jason Mraz, D Generation, Kasabian, Joss Stone, and Maroon 5.
Mike’s work has been featured in over 300 publications including Real Simple, Rolling Stone, NME, Communication Arts, Details, Print, Coupe, Inked, HOW, Vogue, Graphic, The New York Times Book Review, New York Magazine, Eye, GQ, Computer Arts, Interview, The Hufﬁngton Post, Time Out, and The Village Voice. In 2000 Mike was selected for Print magazine’s exclusive New Visual Artists annual issue, showcasing twenty up-and-coming designers under the age of 30. His work has been shown in exhibitions by the AIGA, the Type Directors Club, the One Club, the Art Directors Club’s very ﬁrst Young Guns show, and selected for the permanent collection of the Library of Congress. Mike’s solo and group exhibitions have opened here at home and abroad, including Upstate New York, Manhattan, Brooklyn, Boston, Philadelphia, Amsterdam, Belgium, Estonia, London, Moscow, Zürich, and South Korea. He has served as a judge for advertising, design, and interaction award shows for the Art Directors Club, the Type Directors Club, the Alex Steinweiss Awards, Coupe Design & Image Awards, and co-chaired Young Guns 4. In 2020, twenty-four years after being inducted into its ﬁrst class, Mike joined the jury panel for Young Guns 18.
In 2012 Mike launched Swissted, a personal art project combining his love of Swiss graphic design and punk rock by redesigning vintage concert flyers into hundreds of striking International Typographic Style posters. The website has since amassed over two million visits, spawning editorial features, international exhibitions, and a 200-page oversized art book published by Quirk Books. Two Ziggy Stardust designs from the Swissted collection were selected by London’s Victoria and Albert Museum, the Museum of Contemporary Art Chicago, and the Australian Centre for the Moving Image to be purchased as limited edition art prints coinciding with the acclaimed David Bowie Is exhibition. In 2015 six Swissted posters were chosen for Swiss Style, an exhibition at the Museum of Design, Zürich and are now archived in its permanent collection. In 2017 See Hear, a type-centric Swissted poster show, opened at the Type Directors Club. In 2018 a collection of Swissted prints were added to the permanent collection of the Poster House Museum in New York City.
Mike taught at the School of Visual Arts for seven years. He lives and works in the West Village of New York City and refuses to design wedding invitations.